Finding detergents for laundry in Japan can be quite the challenge, especially for those who are unable to read Japanese.
Here is a great guide to shop laundry detergents in Japan.
|洗濯||Sentaku||Laundry / Washing|
Laundry items can be purchased online, in supermarkets, discount stores, home centers, drug stores, convenience stores, and etc. Liquid detergents are usually sold in bottles and powder detergents are usually sold in boxes.
Here are some of the main brands for laundry detergents in Japan.
There are many detergents with softener ability, these kinds of detergents should have something like 柔軟剤配合Juunanzaihaigou (detergent with fabric softeners inside) on the lable.
But if you prefer to use detergent and softener separately, here are softeners you can purchase in stores.
If you are looking for a bleaching agent, try to find the word 漂白剤 (Hyohakuzai) on the lable.
For delicate and expensive clothes to wash at home, using detergents such as Emal（エマール） the yellow bottle below or Bold-osharegi（ボールドおしゃれ着） like the pink bottle below will do the job without losing its shape and without wrinkles with soft finishing. But we do recommend for you to take your expensive and delicate clothes to the dry cleaning to be safe.
You may also be interested in reading:
・How to Use a Japanese Washing Machine
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